DVD Authoring

DVD or Blu-ray Authoring takes your video production to the next level. By adding menu screens, animations, and other multimedia content to your video, it creates an interactive experience for the viewer.

In 2010, Sears Holdings Corporation commissioned RDR to produce a menu driven DVD series covering their line of home improvement equipment including their full lineup of specialty power and lawn and garden tools. Over 4500 copies were reproduced for all Sears and Kmart stores to provide better product knowledge to sales associates selling these products. Additionally, RDR produced a highly interactive DVD for Sears that focused on new corporate philosophies since the multi billion dollar merger of Sears and Kmart. This DVD was required viewing by their entire work force of over 300,000 employees. Our most recent Sears DVD is an interactive program focusing on better customer relationships and product knowledge in home appliances, Sears' largest single category with sales of over $7 billion dollars a year. Also in 2010, we produced a DieHardBattery point-of-sale DVD currently playing, for the general public, in over 900 Sears Automotive stores.

Bose Corporation, the nationally renowned audio manufacturer. RDR Productions designed an 8 DVD set which contained various menus and chapters including new product information as well as the history of Bose, foreign language selections for international staff, and archival footage. 8,000 copies were shipped to major retailers including all Best Buy & Circuit City stores throughout the U.S. and Canada.

This exciting interactive medium can educate, entertain and inform your audience and RDR can meet your needs regardless of how large or small your project may be.