Our X-Files spoof, entitled "The Y Files", produced in cooperation with the United States Department of Labor and dealing with youth compliance in the workplace, was nominated for the Sears Chairman's Award and was featured in an issue of Chicago's Screen Magazine. In addition to productions on new in-store cost cutting initiatives and a point of purchase video on infant car seats and cribs, RDR has turned its attention to providing digital content for Sears' new national employee focused e-learning system.

After the merger in 2005 between Sears and Kmart, the newly formed Sears Holdings Corporation (SHC) had RDR create internal DVD, seen by every employee of the company. The blending of two companies means the merger of two cultures and by interviewing high ranking executives at SHC, including Chairman of the Board, Edward Lampert, RDR put together a 90 minute program defining the values and corporate culture of this new retail giant. The program was also translated into Spanish. Among our Sears/Kmart projects in 2006 were an extensive interactive DVD on the Kmart Garden and another one on the relaunch of Sears' Home Appliance business. This DVD contained video clips, graphic screens, and animations and was praised by the top executives in the company for its creativity and thoroughness in detailing extensive changes in their 7 billion dollar a year home appliance business. Among the numerous projects for 2007 were two point of sale DVDs seen by the general public on the launch of the new Sears DieHard Platinum battery.